All-Star Weekend With Jack Daniel's

Charlotte had the pleasure of hosting NBA All-Star weekend this year. I had the privilege of spending a portion of my weekend with Jack – yes, Jack Daniel’s! I was invited as an Influencer to attend both events: Jack’s House No. 7 and Jack Daniel’s Tennessee Honey Art, Beats & Lyrics (AB+L).

Event #1

Jack Daniel’s Tennessee Honey Art, Beats & Lyrics (AB+L).

This was a public event so the line was long but they were working hard to get attendees in swiftly. I was able to us the VIP & Media line so there wasn’t any wait for me. Check-in was swift and the staff was very helpful.

At AB +L we received some cool wristbands that glowed. I think mine is still glowing til this day.

At AB +L we received some cool wristbands that glowed. I think mine is still glowing til this day.

Lauren, Jashia, and I take a picture at the green screen.

Lauren, Jashia, and I take a picture at the green screen.

AB +L was a nice vibe and definitely wasn’t short of attendees. We were able to view beautiful artwork, listen to a great DJ, view a performance by Rapsody, and of course drink!

We kept the drink cups as souvenirs, I received a complimentary Jack Daniel’s T-shirt for taking the virtual tour, and there was even a basketball court. Entry also came with two free drinks, outside of the complimentary drinks the cost was $6 per drink which still is not bad.

Views from the top of the venue (Grady Cole Center)

Views from the top of the venue (Grady Cole Center)

Making moves and promoting the host team

Making moves and promoting the host team

The Honey Flush was my favorite drink on the menu!

The Honey Flush was my favorite drink on the menu!

The drink menu at AB + L

The drink menu at AB + L

The art work at this event was beautiful. AB+L, a national-traveling exhibition founded by two Black men – fusing urban visual art, technology and hip-hop to create a one-of-a-kind experience for art aficionados, hip-hop lovers and culture enthusiasts.

Event #2

Jack’s House No. 7

My favorite event of the night was Jack’s House No. 7. Everyone was in character even the people at check in. Jack’s House is a private event for media, influencers and VIP guests – featuring surprise live music performances, whiskey tasting stations, fun-filled “guest rooms, amenities” and  more.

One thing that I loved about this event was that there were photographers around ready to take your pictures and a special wristband allowed them to send it to you at the end of the event. I assume that they messed up my email at check-in so I never received any of my photos. Luckily for me I take photos myself and my friend , Lauren received hers.

One of the   many   bars at the event.

One of the many bars at the event.

Frozen Jack & Coke

Frozen Jack & Coke

The Rock star hair salon. The were really cutting and styling hair. You could even get your makeup done.

The Rock star hair salon. The were really cutting and styling hair. You could even get your makeup done.

The entry into the guest rooms

The entry into the guest rooms

My name and brand, I put that ish on everything!

My name and brand, I put that ish on everything!

What made this event stand out to me was that there was so much to do. The guest rooms were interactive and my favorite was the room of pillows even though I wore all black and had feathers all over me. They came prepared because there were complimentary lint rollers.

Lauren and I in the pillow room. This was after she hit me with a pillow in the pillow fight.

Lauren and I in the pillow room. This was after she hit me with a pillow in the pillow fight.

Lauren, Keith, and I in the DJ room

Lauren, Keith, and I in the DJ room

Watching Big Boi Perform #LaurenceForever

Watching Big Boi Perform #LaurenceForever

The night ended with a performance from Big Boi- yes the former member of OutKast! I love his music especially his song Kryptonite.

Jack Daniel’s encourages you to live freely and drink responsibly . They also provided a discount code for Uber.

I was so excited to attend one of my first events as a media guest. I want to thank Brinton Flowers of Flowers Communication Group for the invite to this event.

To stay up to date on the next Jack Daniel’s event in a city near you, click here

And As Always, ✨

#LiveFinESSe