Mikrya I Black Entrepreneurial Highlight
I am really big on self care and black excellence. So when I got the opportunity to collaborate with a black owned skincare company, you know I had to jump at the chance.
My skincare routine is very minimal thanks to my parents and the big man upstairs for blessing me with pretty decent skin. The more I did to my skin, the more break outs and irritations would occur. When the aztec clay mask was the big rave, I actually burnt my skin so I’ve learned my lesson that less is more. However, I enjoy Mikrya products and I want to tell you more about this brand.
Mikrya is a black owned health and beauty company that specializes in luxury skincare. Their products are vegan, organic, and all-natural. The company was established in 2017 and it’s main goal as a company is to encourage healthy, youthful skin by uniting people with all-natural, organic products. They even have masks for children as well. This came about when the co-owner and her husband could not find a good product for their skin needs. Both have very sensitive skin and would break out with even the calmest of products. They soon realized that they could make their our own products.
With a culinary degree, they learned of several different foods and reasons why organic is the way to go. Her husband did intense research on herbs and clays for the skin and the benefits. After months of fire red skin, they finally found what works for them and believe their products will work for millions more.
They offer free shipping for orders over $75, offer 24/7 customer support, and have a 15 day return/exchange policy.
Check out my interview with Mikrya below.
What are your thoughts on Black Excellence and how do you and your business exemplify it?
We pride ourselves in Black Excellence. Our company is, of course, black-owned, but also woke. We understand the importance of building our community for generational wealth. Mikrya wants to show other young blacks that anything is possible with a little ambition and the right mindset. Black Excellence is so much more than owning a black-owned business, it is the mission to free our people's mind and allow our ideas to monetize and grow into generational wealth all while building each other up. We must leave the world better than we found it and we must leave our children's' children with the wealth they are entitled to.
How do you balance being an entrepreneur into your life?
For me, I don't have a choice but to be an entrepreneur. I am a fully disabled veteran and working a job is not an ideal situation. My husband focuses on coming home. We try not to focus on the long nights and mini hiccups along the way, we focus on the end goal and keep our eyes on the prize. The right mindset is important, and that's what we focus on keeping intact. The rest will fall into place.
What advice do you have for others who wish to journey into the world of entrepreneurship?
The number one thing I say is READ, READ, READ. Read of others who have done what you want to do. Research EVERYTHING. And most important, don't let ANYONE tell you anything other than what you know and believe. So many times people give up due to one or two opinions of someone close. There are BILLIONS of people in this world, BILLIONS. Those few don't amount to the BILLIONS you have the potential to reach.
Who's your favorite black business owner and why?
There are so many great black entrepreneurs to choose from, but if we had to choose, it would be Beyoncé. She has truly shown us the importance of ownership. She did ONE Coachella headline and made over $60 million. That shows us that we can create something GREAT once and profit off of it for however long we decide.
Where do you see your business in the next 5 years?
In the next five years, we see ourselves on several stores' shelves. We want to continue to grow and bring our family into the picture, because, as I said, we must build each other up as well. We also see ourselves with several more products to help whatever skincare needs arise. Another important thing for us is public relations. We want to eventually build a grant fund to help others get their brand off the ground.
The owners of Mikrya look forward to working with many Influencers to help each other build their brands to the fullest.
And As Always,✨
Essence Sylvia Smith